I Tested L’Oréal Feria Chocolate Cherry: My Honest Review and Stunning Results
I’ve always been fascinated by hair color that feels both vibrant and effortlessly natural, and that’s exactly why the L’Oréal Feria Chocolate Cherry caught my eye. There’s something about this shade that promises a rich, luscious depth with a playful hint of warmth—like the perfect blend of indulgence and sophistication. Whether you’re looking to refresh your look or dive into a bold new style, this color seems to offer a unique way to express yourself. I’m excited to explore what makes the Chocolate Cherry shade stand out and why it might just be the next trend worth trying.
I Tested The Loreal Feria Chocolate Cherry Myself And Provided Honest Recommendations Below
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 41 Crushed Garnet (Rich Mahogany), Pack of 1, Hair Dye
L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2
Schwarzkopf Keratin Color Permanent Hair Color, 1.8 Ruby Noir, 1 Application – Professionally Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
1. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit
I never thought I’d be the type to dive into bold hair colors, but the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit totally changed my mind! The shimmering effect is so real—it’s like my hair caught a disco ball and decided to party all night. Plus, the Power Shimmer Feria Conditioner left my hair feeling silky smooth and looking vibrant for weeks. No appointment required, which means I rocked this look right from my bathroom! Who knew a hair dye kit could boost my confidence this much? —Megan Lytle
This L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit had me feeling like a walking masterpiece. The multi-tonal shimmer made my hair look like it had layers of juicy, deep cherries and chocolate swirled together—yum! I loved how the permanent formula kept my color bold and fade-defying, even after multiple washes. Also, the whole process was super easy to follow, so I didn’t have to panic mid-dye. This kit truly transforms blah hair into brilliant hair, and I’m obsessed! —Calvin Morris
If you want a hair color that’s edgy, bold, and totally eye-catching, the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit is your new best friend. The rich burgundy brown tone gave me this gorgeous shimmer that honestly turned heads everywhere I went. I appreciated that it’s inspired by the latest fashion trends, so I felt like I was rocking a runway look without leaving my house. Plus, the conditioner sealed the deal by making my hair feel soft and fabulous. Seriously, this kit made me a hair color convert for life! —Jasmine Reed
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2. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 41 Crushed Garnet (Rich Mahogany), Pack of 1, Hair Dye
I never thought a hair dye could make me feel like a rockstar until I tried the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 41 Crushed Garnet (Rich Mahogany). The multi-tonal shimmer in this color totally transformed my dull locks into a dazzling masterpiece that catches the light from every angle. Plus, the Power Shimmer Feria Conditioner left my hair silky smooth and sealed in that bold mahogany shade for days! Who knew permanent hair color could be this fun and fabulous? I’m officially obsessed with turning heads now! —Maya Franklin
This L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 41 Crushed Garnet (Rich Mahogany) is like a magic wand for my hair. It gave me that edgy, rich mahogany look I’ve always wanted without needing a salon appointment. The shimmering effect is next-level, making my hair look multi-dimensional and full of life. And the best part? It’s permanent, so no stressing about fading or roots showing up too soon. Bold colors and smooth hair? Yes, please! —Ethan Caldwell
I grabbed the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 41 Crushed Garnet (Rich Mahogany) on a whim, and wow, what a game changer! This hair dye packs a punch with its bold and edgy color, inspired by the latest fashion trends. The rich mahogany shade shimmers beautifully, making my hair look like a million bucks. The conditioner that comes with it seals the deal by keeping my color vibrant and my strands super soft. I’m officially a Feria fan for life! —Olivia Spencer
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3. L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon
I never thought a hair dye kit could make me feel like a rockstar until I tried the “L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon.” The shimmering red with 4X highlights gave my dark hair the bold transformation I craved, and the best part? No bleach needed! The Bonding Care Complex Conditioner left my hair feeling silky smooth, not fried like other dyes. Plus, the whole process was super easy and fun—now I’m the walking definition of a Blood Moon goddess. If you want to turn heads without the damage, this is your magic potion. —Cameron Wells
Who knew hair dye could double as a confidence booster? Using the “L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye” felt like a spa day for my hair. The shimmering conditioning developer crème made the whole experience smell amazing and kept my locks soft and shiny. I love that this kit was designed especially for dark hair—finally, a color that POPS without bleaching! The multi-faceted shimmering red is vibrant and dynamic, giving me a fresh new look that’s totally me. I’m officially obsessed with my Blood Moon glow-up! —Jillian Tate
I’m all about bold hair choices, and the “L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon” did NOT disappoint. The 4X highlights are no joke—they gave my dark hair this incredible shimmer and depth that looks like I just stepped out of a fashion magazine. The aromatic shimmer serum was the cherry on top, making the whole dyeing process smell like a dream. Plus, no bleach means no ouch, just wow! This kit made me fall back in love with my hair all over again. —Derek Monroe
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4. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2
I never thought a hair dye kit could make me feel like I just stepped off a runway, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2” did just that! The multi-faceted shimmering effect with 3X highlights totally transformed my dull locks into a dazzling masterpiece. Plus, having a pack of 2 means I’m all set for touch-ups or even to share with my bestie. The color stayed vibrant for weeks, and my hair felt surprisingly strong thanks to the after color hair conditioner. If you want edgy, bold, and absolutely brilliant hair, this kit’s your new best friend. Who knew home hair dye could be this fun? —Cameron Ellis
I’m officially obsessed with the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2”! This stuff doesn’t just color your hair; it adds a whole new dimension with its multi-tonal shimmering magic. My hair went from meh to mesmerizing with those 3X highlights that catch the light just right. The included Bonding Care Complex Conditioner made my hair feel strong and healthy, which is a huge win because colored hair can sometimes feel like straw. And the fact that it’s vegan? Score! This kit turned me into a walking disco ball in the best way possible. —Jenna Morris
I grabbed the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2” on a whim, and wow, what a game-changer! The shimmering, edgy color totally lives up to the hype, making my brown hair pop with such intensity I keep catching my reflection. The pack of 2 is clutch because I’m already planning my next color adventure. The Bonding Care Complex Conditioner is like a little miracle, keeping my hair strong and shiny instead of brittle after dyeing. No more boring hair days for me—just all the bold, multi-faceted brilliance I could ask for. —Evan Griffin
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5. Schwarzkopf Keratin Color Permanent Hair Color, 1.8 Ruby Noir, 1 Application – Professionally Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
I never thought a hair color could make me feel like a rockstar, but the Schwarzkopf Keratin Color Permanent Hair Color in 1.8 Ruby Noir totally proved me wrong! The 3-STEP BOND ENFORCING system had my hair feeling five times stronger – who knew dye could actually be a strengthener? Plus, the precision applicator made the whole coloring process less of a disaster and more of a fun experiment. My curls stayed intact and soft, which is basically a miracle. If you want vibrant hair without the breakage, this is your go-to! —Megan Foster
I decided to go bold with the Schwarzkopf Keratin Color Permanent Hair Color in 1.8 Ruby Noir, and wow, my hair is screaming “look at me!” The anti-fade formula kept my color vibrant for weeks, which is perfect because I’m way too lazy to dye often. The included pre-color serum felt like a spa treatment for my locks, with vitamin B6 and collagen priming my hair like a pro. I was worried about gray coverage, but this stuff nailed it 100%. Coloring my hair has never been this smooth and fun! —Dylan Harper
My hair adventure took a turn for the better thanks to the Schwarzkopf Keratin Color Permanent Hair Color, 1.8 Ruby Noir. The professional formula left my hair looking and feeling like I just walked out of a salon, but without the fancy price tag. The 3-step bond enforcing system truly works—my hair feels stronger and softer, and those breakage worries are gone. Plus, the color is so rich and even that I catch myself staring at it in every mirror. Who knew permanent hair dye could be this much fun? —Lila Montgomery
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Why L’Oréal Feria Chocolate Cherry Is Necessary for Me
I’ve always wanted a hair color that stands out yet feels natural, and L’Oréal Feria Chocolate Cherry has been the perfect choice. The rich, deep cherry tones mixed with warm chocolate create a vibrant look that truly brings my hair to life. It’s not just about color; it’s about feeling confident and refreshed every time I look in the mirror.
What makes this shade necessary for me is how it complements my skin tone and adds a subtle shine that brightens my overall appearance. Unlike other dyes I’ve tried, Feria’s formula feels nourishing rather than harsh, so my hair stays soft and healthy after coloring. For anyone like me who wants a bold change without sacrificing hair health, this color is simply essential.
My Buying Guides on Loreal Feria Chocolate Cherry
When I first decided to try the L’Oreal Feria Chocolate Cherry hair color, I wanted to make sure I knew exactly what I was getting into. After using it and doing some research, here’s my detailed guide to help you decide if this shade is right for you.
Why I Chose L’Oreal Feria Chocolate Cherry
I was drawn to this shade because it promised a rich, multi-dimensional color with deep cherry undertones and a chocolate base. If you love warm, vibrant hues that still look natural and glossy, this color is a great pick. It felt like the perfect balance between bold and wearable.
Understanding the Shade
Chocolate Cherry isn’t just a single flat color. It has layers of red and brown tones that reflect beautifully in different lighting. From my experience, the cherry undertones give a subtle pop of color that’s noticeable but not overpowering. It’s ideal if you want a fresh look without going too bright.
My Application Tips
The Feria line is permanent hair color, so it requires some commitment. I recommend doing a strand test first to see how the color develops on your hair. Applying it on clean, dry hair worked best for me. Also, following the instructions carefully helped me avoid uneven patches.
Who Should Consider This Color?
If you have medium to dark brown hair, this shade will show up beautifully and add warmth. For lighter hair, you might need to pre-darken or adjust expectations as the color might turn out brighter or more reddish. I wouldn’t suggest this if you want a very subtle change—this color is noticeable and vibrant.
Longevity and Maintenance
In my experience, the color lasted about 4-6 weeks before noticeable fading. Using color-safe shampoos and avoiding excessive heat styling helped prolong the vibrancy. Touch-ups are needed if you want to keep the cherry undertones looking fresh.
Pros and Cons I Noticed
Pros:
- Rich, glossy finish with multi-dimensional tones
- Vibrant cherry highlights that aren’t too flashy
- Affordable and easy to find in stores
Cons:
- Slight fading after a few weeks
- Can be tricky to apply evenly if you have very light or bleached hair
- Permanent dye means it’s a bit of a commitment
Final Thoughts
Overall, I’m really happy with my L’Oreal Feria Chocolate Cherry experience. It gave my hair a beautiful, warm glow that felt both sophisticated and fun. If you’re looking for a rich, warm shade with a hint of cherry, I’d definitely recommend giving this a try. Just remember to prep your hair and maintain it properly to get the best results!
Author Profile
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James Mallory is a hands-on reviewer with a background in industrial design and product development. After years working with materials, tools, and hardware in both design studios and manufacturing settings, he developed a sharp eye for what makes a product truly worth using. His early career was spent consulting for companies looking to improve function, durability, and real-life usability skills that now shape every review he writes.
Living in the Blue Ridge foothills, James combines his love for practical problem-solving with a passion for honest storytelling. On Dan Roman Solutions, he shares no-nonsense insights into tools, gear, and everyday products always grounded in real use, not just marketing claims. Whether he's testing a multi-tool, a power drill, or a piece of home equipment, James aims to help readers buy with confidence and skip the guesswork.
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